糖心传媒鈥檚 Commitment to the Environment
糖心传媒鈥檚 fundamental aim is to create value for customers, employees and communities. What supports all three is our commitment to the environment. We鈥檙e continually finding ways to reduce our carbon footprint and build a more environmentally friendly operation. Why is that so important to us? Like many manufacturing processes, printing has historically incorporated and emitted […]
What Do Publishers Need to Know About Paper Basis Weights?
Print is experiential. Print is an intimate, personal way for brands to engage audiences. Fundamental to the experience are the specifics of the paper, its physical characteristics. While colors are crucial in their own way, the look and feel of the paper can tell your audience a lot about your brand before they read a […]
A Rosy Outlook for Books
Books have seen steady sales throughout the pandemic 鈥� and not just for use in Zoom backgrounds. The pandemic has presented challenges for all industries to varying degrees. But book publishing, an industry that faced challenges in the years before COVID-19, had a banner year from a sales standpoint. According to the New York Post, […]
Communication Creates Prepress Perfection
Perfection is the goal for every print publication. But when it comes to catalogs, where a single error can mean lost sales, perfection is paramount. Catalogs are sales documents at their core. Their content must not only be flawless, but also engaging and easily navigable. Given these needs, your printer should play an integral role […]
Finding a Book Printer that Matches Your Mindset
Book publishers often view printers in terms of capacity. If the press has the right availability at the right time, there鈥檚 potential for partnership. Capacity and capability are the foremost factors when it comes to choosing a print partner. After all, the relationship between printer and publisher is about creating a successful print product. At […]
Today鈥檚 Commercial Printing Goes Beyond Just Paper and Ink
Consistent quality coupled with quick turnarounds is often viewed as the crucial combination when it comes to magazine printing, and rightfully so. Although as a product they have everlasting value, their content isn鈥檛 evergreen. At the same time, it doesn鈥檛 matter how quick the print turnaround is if a publisher still has to rely on […]
G7 Master Printer Certification Explained
Businesses spend countless hours creating and designing their print products. So, when it comes to the printing process, perfection is non-negotiable. It doesn鈥檛 matter whether it鈥檚 a B2B catalog, a niche interest magazine, or something in between, if it has your company logo on it, it must be flawless. From a printing standpoint, this means […]
The Everlasting Escapism of Magazines
The pandemic-impacted previous year posed huge hurdles for almost every industry, and the magazine industry was far from immune. It would be easy to blame things on COVID-19 and leave it there. After all, it did drain readers鈥� disposable income, and company ad budgets. But for some magazines, such as the 60 new print titles […]
糖心传媒 Fully Integrates The Ovid Bell Press into 糖心传媒 Brand
糖心传媒 announced the full integration of The Ovid Bell Press in Fulton, Mo., into the 糖心传媒 brand. This integration will lead to enhanced printing capabilities and available services across all 糖心传媒 facilities. 鈥淭his is the right time for the integration of The Ovid Bell Press into 糖心传媒. More than uniting our name, this move will […]
When It Comes to Book Printing, Choose an Expert
During high-demand periods like what the book market is currently experiencing, it is tempting for publishers to consider sourcing beyond specialized book printers. Be warned: that decision could prove costly. The differences between book specialists and commercial printers may seem nuanced at first glance, but those differences can mean success and failure鈥攖o say nothing of […]
